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Mapei signs three-year sponsorship deal with Gloucester-Hartpury

February 21, 2025

Mapei has announced a new three-year sporting partnership with Gloucester-Hartpury women’s rugby squad.   As part of its new partnership with Gloucester Hartpury Rugby, Mapei’s distinct blue logo will feature on the front of the team’s match day shirt, alongside the iconic Gloucester badge.

Gloucester-Hartpury Women’s RFC was established in 2014 as a joint venture between Hartpury University, Hartpury College and Gloucester Rugby.  Since finishing second in National Championship Midlands Two in their first season, in 2015/16, they have quickly risen, earning their historic first Premiership title at the 2022/23.  At the end of last season, they achieved the double, becoming only the second team to win two titles in a row. This season, they’re aiming for a historic third trophy.

“As the CEO of Gloucester Hartpury Rugby, I am thrilled about our partnership with Mapei, a collaboration that underscores the tremendous growth of women's rugby in recent years. With the Women's World Cup approaching in England in 2025, we are witnessing an unprecedented surge in support and interest in our sport. This partnership not only enhances our team's capabilities but also reflects our shared commitment to driving women's rugby forward. Together, we can continue to elevate the game, inspire future generations of female athletes, and ensure that women's rugby takes its rightful place on the global stage. A big thank you to Mapei for coming on this journey with us,” commented James Forrester, CEO, Gloucester-Hartpury Women’s RFC.

"We’re delighted to partner with Gloucester-Hartpury women's rugby squad; a team that embodies excellence and determination. Their remarkable journey from the National Championship to becoming two-time Premiership Champions perfectly aligns with ours values and ideals that sport conveys - passion, tenacity and dogged determination to keep on developing and improving. 

This three-year partnership demonstrates our ongoing dedication to women's sports and our belief in backing talented athletes who consistently push boundaries. We’re proud to be part of their continued success and their ambitious goal of securing a historic third consecutive title, and beyond," commented Julian Pritchard, Commercial Director, Building Products Mapei UK.

Mapei UK’s long and proud connection with sport includes sponsorship of professional golfer Adrian Otaegui, PGA Coach Chris Ryan, as well as Halesowen Town Football Club and Halesowen Cycling Club.  Internationally, Mapei is an active sponsor of sailing, basketball, cycling and football.  In addition to sponsorship, Mapei systems span a vast array of sports, from adhesives for running tracks and sub-bases for synthetic grass, to decorative resin finishes for playing courts and full waterproofing and tiling systems for swimming pools and leisure centres. 

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